Since dignify began, I've heard a lot from daughters, moms, sisters, & best friends about how happy they were to find such a “meaningful gift”. As I’ve blogged about shopping “good”, I’ve heard even more on this concept.
There seems to be a real demand in our overstuffed culture for more and less: more of what is thoughtful, meaningful, and lasting; less of what is fleeting, excessive, and wasteful.
Anyhow, more on that fabulous gift guide in the coming weeks, but in the meantime, I am now always on the lookout for products, experiences, and ideas that make for great, meaningful gifts.
Gelato Academy?! Say, wha??!!!??
Now, I may have an unreasonable love for frozen treats (cravings in my 3 pregnancies were primarily popsicles, ice cream, & slurpees, respectively), but as far as experiences go, I feel like this should rank highly on anyone’s wish list:
Join us on a culinary tour of the history and process of gelato as you prepare your very own flavour of gelato or sorbetto using our array of ingredients like sicilian pistachio, dark belgian chocolate, madagascar bourbon vanilla beans, or sorbetto flavours made with fresh local produce. Now that's what we call the sweet life!
Approx. 2.5 hours, includes 2 glasses of wine or beer, charcuterie & 4 pints of your custom flavour to take home.
I can literally hardly imagine a more perfect night!
Now, my apologies to everyone reading this who does not live in Calgary, which is most of you (!), but innovative businesses like Fiasco are everywhere, creating fabulous experiences & products that make for a memorable date night or a meaningful gift.
Tell me, are there any unique events like this near you? What are they? When can I come? Comment below!
ps - I may not be able to indulge in the gelato academy just yet (the event is $100pp), so I guess I will just have to settle for this [nudge, nudge, wink, wink, husband, friends, family members...]:
pps - no need for disclosure, I received no sponsorship or incentives from Fiasco for this post - I just got sucked in by their instagram feed and now I am obsessed...
Dignify’s origin story has long been included, in brief, on our about page, and I refer to it whenever I’ve done interviews or podcasts or if I meet someone in person who inevitably asks, how did you get into this?
I'd like to share a bit of a wider panorama of the story, and an update. I have heard some tremendous stories from customers about the meaning that their blanket has had in some aspect of their life or a relationship. I'm so inspired, I would like to share more of mine, too. The story of dignify is very intertwined with my friend, Kathy.
I've taken a Halloween approach (thus far) that is almost entirely of a free-for-all. As in: Go trick-or-treating, have fun, eat candy, keep it in your room, go wild... and usually by two weeks in, it's all gone, forgotten, or lost its lustre. This week, though, our three kids brought over 1200 candies & chips back into our house (!!!). It was, to understate things... a bit much.
When you find yourself with an abundance of junk food, the idea of throwing it away feels inconceivable (at least for me). Maybe it is that candy is non-perishable, and there is a sense that throwing something edible in the garbage is abhorrently wasteful?
A little behind-the-scenes insight here...
As a store owner, there are loads of resources out in the wilds of the internet, ostensibly to help me succeed in my business. Did you know that I start hearing about Black Friday (as in "are you prepared to break through on Black Friday?") in the summer?
It is SO EASY to find ourselves as consumers in the maelstrom of other people's (and corporations') marketing efforts, and not even remember how we got there, or even notice these (very intentional) forces working away on us.
Here are some actions we can take now to simplify the noise before the noisiest time of the shopping year: —