The cheerfulness is right in the name there, isn't it? You get through your day of turkey & holiday peace, and then... doomsday!
But, stampedes and nonsense aside, we all know that Friday (through Monday, often) is the time to shop. Christmas is coming, and we are all just trying to stretch our dollars as far as we can. I am certainly not above special event & sales shopping, personally, or (as you can read below) as a retailer.
How can we be smart about getting the good deals, and maximizing our budgets, without going totally overboard? It is soooo easy to get swept up in the excitement and one-time-only and fun of it all; it is very easy to still overspend, because we buy all kinds of extra things that were too good to pass up.
I wrote a guide earlier this year that is essential Shop Good: it's how to shop smarter, spend better, avoid buyer's remorse, and really to be able to shop with confidence & with the satisfaction of money well spent. Here are a few principles straight from it that can really help direct your shopping next weekend (and throughout the holidays):
This week, spend a bit of time going over what you might be looking for over the weekend. Decor? Gifts for your brother, mom, daughter? Scope out the stores or sites that you might want to buy from and plan out a list. When we are without a plan in the heat of the moment, marketing pressure (such as a countdown timer) will most often encourage us to buy-not-think.
Writing a list is the #1 way to save money this year. Even simply being aware of things like — 1) who/what you need to buy for, 2) what funds are available/desirable for that purpose, 3) where are the places and what are the items that might fit the bill — will make an enormous difference in how satisfied you will feel that you've made the best purchases for your money.
No, we're not in college and nobody needs to present their findings. But, even a little minor looking around will go a long way. Who is having a sale? How long will it go on? Can I buy X thing somewhere else? What is the fine print? If I miss out on the sale, what is the difference between what I will pay (or not receive) down the line?
It is so easy to become panicked about missing out! But, even within the day or weekend of a sale, we can take a little time. Fill a cart in the morning and then go get a coffee and think about it, or return to the site later in the day. Or, if you've spent the week list-making & researching, then buy away!
Happy (Good) Shopping!
I was inspired by a goal that Elise Joy (goal-setter extraordinaire) set for herself for 2020: "Get dressed (in an outfit I feel good in) every day."
In Bangladesh, there are some cultural “rules” about what to wear that is appropriate. This amounts, basically, to covering your curves: two layers over your chest and rear. When I was there for a week, I essentially wore the same thing every day (a long, plain navy, cotton tunic, as well as a scarf). That had its own benefits (the ease of a "uniform"!), but I was also thrilled to come home and wear what I wanted to again.
But, with the freedom to wear whatever I wanted, the question came: what did I want to wear?
One subject I find really interesting is learning some behind-the-scenes of business and marketing. I've written before about how online brands use email subscriptions, discounts, and scarcity tactics to sell and grow. Some elements can be manipulative, but overall, I am just fascinated by how all of these hidden intricacies work.
In e-commerce businesses (retail stores that are all online) like mine, it is common to grow for the sake of growing. More sales, more staff, more products… isn’t that the definition of success?
Listen, I know that there are book lists for DAYS out there. This is another one, and I'm not pretending otherwise! It is completely biased and based on nothing other than what I have read recently. I love to read, I love to receive recommendations, and I love to share the books that I've enjoyed with others.
Every one of these books is my recommendation to YOU, but there are also ideas of other people in your life who might enjoy them. 😉 Comment below or fire me an email with your own best, recent reads!